Forough Abadian
Forough Abadian
Client
Iranian American Bar Association (IABA)
Iranian American Bar Association (IABA)
Discipline
Event branding, Microsite design, Digital + print design
Event branding, Microsite design, Digital + print design
Tools
InDesign, Illustrator, AfterEffects, Figma
InDesign, Illustrator, AfterEffects, Figma
IABA 8th National Conference
IABA 8th National Conference
IABA 8th National Conference
Bringing a fresh expression to IABA’s annual conference and Gala.
Bringing a fresh expression to IABA’s annual conference and Gala.
Project overview
Project overview
Context
Each year, IABA brings together members from chapters across the U.S. to exchange ideas, discuss legal developments, and celebrate distinguished members. At its heart, the event serves a simple purpose: to strengthen the community that connects them. The event's visual identity needed to express that shared purpose while building on IABA’s existing visual language.
Context
Each year, IABA brings together members from chapters across the U.S. to exchange ideas, discuss legal developments, and celebrate distinguished members. At its heart, the event serves a simple purpose: to strengthen the community that connects them. The event's visual identity needed to express that shared purpose while building on IABA’s existing visual language.
My Role
Working closely with the event director, I developed the event’s visual identity and carried it across social media, event web pages, and printed programs. As the only designer on the project, I took the work from concept through production within two weeks.
My Role
Working closely with the event director, I developed the event’s visual identity and carried it across social media, event web pages, and printed programs. As the only designer on the project, I took the work from concept through production within two weeks.
Outcome
The identity gave the event a fresh, consistent look across print and digital materials. Clearer ticket and sponsorship information reduced follow-up questions. Organizers welcomed the more inviting design, which felt fresh while remaining recognizable as part of IABA’s existing brand visuals.
Outcome
The identity gave the event a fresh, consistent look across print and digital materials. Clearer ticket and sponsorship information reduced follow-up questions. Organizers welcomed the more inviting design, which felt fresh while remaining recognizable as part of IABA’s existing brand visuals.
